Client of the Week: Technology Dojo
Posted on | December 9, 2008 | No Comments
I love life’s little synchronicities. That’s probably why one of my all-time favorite books is Deepak Chopra’s The Spontaneous Fulfillment of Desire: Harnessing the Infinite Power of Coincidence. And last week was just one of those times when all the puzzle pieces seemed to be falling into place. Little things were just “showing up” that filled or anticipated a need or answered a pressing question.
One of the best examples was my introduction to Lee Rodrigues, co-founder of The Technology Dojo. Unbeknown to Lee, I was privately researching how to best convert my clunky, “overly masculine” (to quote my wife) Web site into being a lighter, more versatile communication tool. I ultimately decided on migrating my content into a WordPress-powered format. The next morning I visited a business networking group in Oakland, met Lee and discovered he does that (among other things) for a living. At TechDojo, Lee does technology coaching and strategy sessions on how to make bloated, do-nothing sites more flexible, more search-engine optimized and easier to monetize. We hit it off, and I’m thrilled to now be a copywriter and proofreader in TechDojo’s stable of resources.
I was also amazed at how much more quickly and efficiently my SEO techniques took effect in the WordPress format. Within just a few days my site moved near the top of the Google rankings in categories crucial for me. For instance, I’m the first two listings for the Google search “proofreader berkeley.” I’m also the first two listings for “berkeley copywriter,” and so on. My old site and Google didn’t get along nearly that well, despite my best SEO efforts.
Additionally, WordPress has hundreds of thousands of users contributing new plug-ins and themes, and it feels like all those people are working as my Web team in some small way. Many of those user-generated plug-ins are now essential to my workflow. WordPress (combined with MacJournal) also makes writing this business blog a heck of a lot simpler.
Now that my professional Web site is humming along, I’m utilizing The Technology Dojo to take things to that proverbial “next level.” And my wife is going to be taking advantage of a special very-reduced strategy session rate they’re offering right now to move her blogspot blog over to her own domain as her audience and reach expands. (She writes a blog that explores sea vegetables a a sustainable food source. It’s fascinating stuff, and she somehow makes seaweed fun, too.)
One of my goals with this blog is to highlight great local and online resources. WordPress and The Technology Dojo both fit that description, and it just so happens that they go hand-in-hand.
If you want to chat with Lee about your site’s growth opportunities, you can reach him toll-free at 1-866-556-4269 or through their contact form.
Tags: blogging > business blogs > Google > seaweed > SEO > site migration > Synchronicity > technology > WordPress > workflow
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