Proofreading Year-End Rate Special
Posted on | December 1, 2008 | No Comments
Proofreading for $89? Seriously?!
I love being a professional copywriter … but I love being a copy editor even more. As I say on the “about” page, I just love to play with words and work with clients to make stories, books and business materials better.
That being said, the vast majority of the work I do for businesses is generating Web and print copy from scratch. That certainly has its own creative rewards, but it tickles a different part of my brain than the part used for tightening and punching up existing copy. There’s a part of me that just “knows” when something needs fixing … and what that change should be. It doesn’t really process like “that’s a dangling modifier” or “that really needs a conjunctive adverb.” Instead, it’s just instinctual — just as when any of the many musicians in my family “just know” when a note is off or what lyrics are meant for a melody.
I was telling all this to my wife over the Thanksgiving holiday, and she gently suggested that “I do something about it” to increase the percentage of time I spend on proofreading and copy editing (as opposed to interviews and copywriting). What follows is my attempt at doing just that:
Introducing the Year-End Proofreading Rate Special
For the grotesquely low price of $89 (total), I will proofread any professional’s site* for grammar, punctuation, spelling, flow, meter, parallelism, punch and active/passive voice. You (or the colleague you refer) will be amazed at what a difference a little tightening and sprucing up can make. It will read and feel like new … or like the copy it was originally intended to be. Proofreading also eliminates all the little mistakes and misused words that undermine professional credibility. I rarely proofread a site without finding one or two of these tiny-yet-big blunders. Usually the business owner is bright and capable but has just read that Web copy too many times to notice the “little things.”
You’ll also receive a Recommendations Report highlighting “what works” and “what doesn’t” about your site (from a copywriting perspective) … along with my suggested Top 5 priorities for improvement. In the report I’ll provide all the contacts and resources you’d need to get those items accomplished.
I’m also open to the idea of extending this offer to print materials on a case-by-case basis. Just keep in mind that this is line editing; we’re not talking about major copy reconstruction or rewriting.
This offer is only good through Dec. 31, and I can only accept as many clients as my schedule permits. So, if you are even remotely interested (or know someone who would be interested), please contact me now so I can save a spot on the calendar.
I can be reached during office hours at 510-647-8529 or via e-mail. Like I said, I don’t usually do this kind of thing (or work at that kind of rate), so take advantage of it!
*Promotional rate covers the first 10 pages of any one Web site domain. Please call me at 510-647-8529 to discuss terms if your site(s) contain more pages than that.
Tags: Copy Editing > Copywriting > creativity > family > grammar > instincts > music > promotion > Proofreading > recommendation reports
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